Three engagement structures. One common objective: your revenue grows.
We do not work by the hour. Engagements are clearly defined, with KPIs before day one. Three structures — Payment, Hybrid, Equity. Which one fits depends on your stage, capital profile, and our conviction.
Payment
Project or retainer. Milestone-defined. Performance-tracked.
The classic model. A fixed fee against clearly defined deliverables. Every engagement includes KPIs, a delivery schedule, and a pipeline target from the outset. Suited to firms that require clarity on cost and budget structure.
When it fits
Established firms with budget, a clear revenue problem, and the need for external execution capacity.
When it does not
Early stage without cash flow, or mandates where marketing impact is only measurable over multiple quarters.
Hybrid
Reduced retainer plus performance on the upside we create.
The most common structure for growth-stage firms. A reduced fixed fee combined with a performance share of revenue growth or a strategic success component. Full engagement, shared risk.
When it fits
Growth-stage firms with clear product-market fit, at a moment when additional marketing capacity can materially accelerate revenue.
When it does not
Firms without clean attribution, or unwilling to operate performance metrics transparently.
Equity
Full capability deployment in exchange for a stake.
Selective. Full Quarero capability deployment in exchange for equity in your business. If we take equity, we only win when you win — the clearest possible alignment of interest in this industry.
When it fits
Firms at a stage where scaling is decided primarily by marketing architecture, and where we want exposure to growth and valuation.
When it does not
Standard engagements. Equity is only agreed in cases of high mutual conviction.
No public price list.
We do not publish day rates or package pricing. Engagements are priced against profile, stage, and pipeline target. If the structure does not fit, we say so in the first conversation.