Every agency promises visibility. We deliver pipeline.
Quarero Marketing is a B2B revenue engine. Not an agency. We don't make things look good. We make them sell.
Marcus Köhnlein · Switzerland's #3 LinkedIn Influencer
Built by someone who proved it on himself first.
Founded by Marcus Köhnlein — Switzerland's #3 LinkedIn influencer, 200,000+ followers, and one of Europe's most followed authorities on technology and business growth. Marketing exists to generate revenue. Everything else is overhead.
- LinkedIn followers
- 200K+
- Switzerland rank
- #3
- Continents reached
- 5
- Commercial models
- 3
Most agencies are in the business of activity.
They produce content. They run ads. They build decks. They report on reach, impressions, and engagement rates. They present at monthly calls and show graphs that go up.
Then you look at your revenue numbers. And nothing has changed.
That is not a marketing problem. That is a vendor problem.
- 68%
- of B2B companies say lead generation is their single greatest challenge.
- 79%
- of marketing leads never convert into sales. Most are never followed up.
- 7–10%
- of revenue is the average B2B marketing budget — most produces visibility, not pipeline.
Ten revenue systems. One metric that matters: did it generate business?
We build systems — not campaigns. Systems that identify qualified buyers, engage them at the moment of intent, move them through a pipeline, and deliver them to your sales team ready to close.
Lead Generation Systems
Outbound, inbound, and AI-augmented. Qualified pipeline, not contact lists.
Learn more →02Account-Based Marketing
Precision targeting of specific companies and decision-makers. One-to-one at scale.
Learn more →03LinkedIn & Personal Brand Domination
Built on Marcus Köhnlein's own methodology. 200,000+ followers. Proven.
Learn more →04Performance Marketing
Paid acquisition engineered for revenue, not clicks.
Learn more →05Marketing Automation & AI
Systems that run, learn, and improve without requiring daily management.
Learn more →06Content That Converts
Not content for awareness. Content designed to move buyers through a decision process.
Learn more →07Revenue Operations (RevOps)
Aligning marketing, sales, and customer success into a single revenue system.
Learn more →08PR & Thought Leadership
Media presence that generates inbound leads, not just brand awareness.
Learn more →
The architecture behind Switzerland's #3 LinkedIn ranking.
LinkedIn ist kein Zufall. Die Architektur nachhaltiger Marktposition im Mittelstand.
Written by Marcus Köhnlein and Dr. Raphael Nagel (LL.M.) — the definitive publication on how B2B companies build sustainable market position through LinkedIn and structured lead generation.
Not theory. Not another social media how-to.
The precise system behind how Marcus Köhnlein built Switzerland's #3 influencer ranking — and how that same logic is deployed for Quarero clients.
Three engagement structures. One common objective: your revenue grows.
If we take equity, we only win when you win. That is the clearest possible alignment of interest in this industry. No other firm of our capability offers it.
Payment
Project or retainer. Milestone-defined. Performance-tracked. Every engagement includes defined KPIs at the outset.
Hybrid
Reduced fees combined with equity in the upside we create. The most common structure for growth-stage companies.
Equity
Full capability deployment in exchange for a stake in your business. If we take equity, we only win when you win.